Work
-
Print
The BRIT Awards 2006 Point of sale
Client: BRIT Awards Ltd
13th January 2006
JME coordinate the BRIT Awards retail promotion through BARD (the British Association of Record Dealers). A series of promotional items are produced, orders taken and materials distributed in the biggest promotion of its kind. In addition to the magazine a range of merchandising, display items and stickers are produced to promote the awards pre and post show.Orders were collected from HMV, WHSmith, Virgin Megastores, Woolworths, ASDA, MVC, Music Zone, Safeway, J Sainsburys, Borders, Fopp , Choices UK, O2, and 67 independent music stores. Promotions ran nationwide for two weeks either side of the show. In all, over 3,000 stores across the country ran BRIT Awards promotions. Chairman: Peter Jamieson Executive Chairman, BPI
Event Manager: Maggie Crowe